Wiley Psychology
Counts Through December 2008
Updated February 2009
              
Overview:
33,450 Book Buyers $140/M
8,820 Clinical/Counseling Buyers $140 + $15/M
5,347 Practice Management $140 + $15/M
1,301 Public Health $140 + $15/M

This list targets Clinical Psychologists, Mental Health Professionals, professional counselors, professional therapists, psychotherapists, physician & specialists. Wiley publish psychological resources to help treat mental disorders and for counseling couples, children and families.

Wiley, is a global publisher of high profile print and electronic products, provides thoughtful professionals, executives and the public with useful leading-edge resources, books and periodicals based on research and proven practice. Buyers retain high salaried management level positions and have authority to make company purchase decisions.

AVAILABLE TOPICS
Educational 704
Parenting 601


STANDARD TERMS
A sample mail piece is required for list owner approval. A List Rental Agreement is required for each new mailer, and remains in place for one year's duration. Payment terms are 30 days in full after mail date Cancelled orders are subject to a $100 fee plus $10/M run charges.
     

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Key Segments
100% Direct Mail Generated
51% Business Address
49% Home Address
 
GENDER PROFILE
21.0 % Male
32.0 % Female
 
SELECTION CHARGES
SCF $10.00/M
STATE $10.00/M
ZIP $10.00/M
3 MONTH HOTLINE $15.00/M
6 MONTH HOTLINE $10.00/M
12 MONTH HOTLINE $5.00/M
GENDER/SEX $10.00/M
MAX PER COMPANY/SITES $15.00/M
KEY CODE $5.00/M
Specific Topic $15.00/M
Multi-buyers $5.00/M
Business or Home Address $10.00/M
 
OUTPUT MEDIA
CARTRIDGE $50.00/F
DISKETTE $50.00/F
EMAIL $50.00/F
MAG TAPE $30.00/F
 
UPDATE SCHEDULE
Quarterly
 
Average Unit of Sale : 125
 
Cancellation Charge : $100.0/A
 
MINIMUMS
5,000 Quantity

       
 

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